For decades, national brands have dominated the laundry category, but a new generation of young men and women is redefining what consumers want and will buy. The change could mean a big breakthrough for store brands. Environmentally-friendly is part of the change ‑ but so are high-efficiency washing machines which conserve energy and water. Bob Vosburgh analyzes the trends and how retailers are using store brands to attract customers. What role can manufacturers play in driving sales? This month’s Category Profile helps answer the question. Click here for Video
In this month's edition, Walgreens updates its Nice! brand; Supervalu expands Culinary Circle; Trader Joe's can’t keep its new canned wines in stock; and other timely updates from Target, Family Dollar and Stew Leonard’s. Click here for video
Let’s face it. There’s nothing like a good peanut butter and jelly sandwich. But today’s young eaters (and their parents) are looking for more than tradition. They have taste buds which transcend the norm.