Housewares: Store Brands New Frontier

With consumer loyalty to store brands in food, beverages, health and beauty products firmly established, retailers are eyeing the $85 billion housewares and kitchenwares category business as the new frontier for store brands penetration. From supermarkets to mass merchandisers, the category is demonstrating that private label can be just as innovative and appealing as any national brand. Bob Vosburgh analyzes the products, trends, retailers and suppliers. Click here for video

  • Did Someone Say Chocolate?
    Everyone loves chocolate, it seems. Private label chocolate is no exception either. Although market share is small compared to the behemoth national brands, the category is gaining fans as retailers find that their own brands can be popular and profitable. Click here for video.