Alternative Milk Changing Basics
The rise of these new products has stirred retailers to re-think milk marketing and the whole category may be the beneficiary. While health reasons are a factor, taste is playing a part, too. Bob Vosburgh analyzes the old and the new approaches to one of consumers' basic food sources. How are retailers marketing alternative milks? What role can manufacturers play in driving sales? This month’s Category Profile offers a comprehensive report.
Plant-Based Foods Could be Real Thing
Thanks to Burger King, plant-based foods have turned heads among consumers and retailers. Is it the real thing or just a fad? PLMA's monthly category profile examines the products from meats to dairy, the retailers from supermarkets to specialty chains, and the suppliers who are exhibiting at this year's Chicago trade show. Click here to download video