Five Private Label Package Design Trends to Watch
Yes, summertime is time for relaxation and catching up on some of the things that you missed during those hectic days at the office or traveling. PLMA Live understands and suggests two newsdesk reports that will help you catch up. First, there's PLMALive's report on Nielsen's study about future store brands growth. Second is Costco and their strategy to deal with e-commerce. Click here for video.
No longer bland and predictable, store brands packaging has entered a new era of creative, functional and colorful design that improves shelf visibility and sales. Christopher Durham surveys the recent Vertex Awards and the trends he sees driving design today: category specific, simple and beautiful, packaging as art, real stories, and uniquely holiday.
Fermentation Adds Fizz - and Buzz ‑ to Products
Kombucha, Korean-inspired kimchi and even beauty care products are rising to the top of the food industry headlines. It’s all about fermentation, which adds good gut bacteria inside and absorption efficacy outside. Dr. Kantha Shelke explains how fermentation appeals to health-minded consumers, and the way it can help store brands manufacturers. Click here for video