Private Brand Buying Rises in the EU

About 30% of Europeans buy more private brands now compared to before the pandemic, according to a new PLMA study. Maureen Donoghue shares the results in our latest news brief. Click here to download video

Inflation is a Boon to Ingles’ Private Brand

As inflation rises, Southeastern grocer Ingles Markets is promoting the value of its Laura Lynn private brand on social media, in recipes, videos and more. Corporate Dietitian Leah McGrath provides details of the effort.  Watch interview with host Carol Angrisani. Click here to download video

Paralympian Shares Details of Private Brands Partnership with SpartanNash

Decorated veteran and Paralympian Melissa Stockwell is the new spokesperson for the Our Family line of groceries from SpartanNash. In an interview with PLMA Live! she shares her inspiring journey, her partnership and what she loves most about the brand. Click here to download video

PLMA Live! Launches New Video Program

Want a quick recap on new products, trends and industry buzz? Watch “What’s the Latest in Private Brands?” with Carol Angrisani, a new video program from the PLMA Live! team.  Costco, Foxtrot, Aldi and Hy-Vee are among the retailers featured in the premiere episode.  Click here to download video